About DreamWalk

A brief history of the most trusted app developers in Melbourne.

Who we are

From humble beginnings, DreamWalk has grown from two brothers working out of their bedrooms in 2009 to one of the longest standing and most trusted app developers in Melbourne and indeed Australia.

DreamWalk’s commitment to an ethical and transparent app development process makes us unique among our competitors. Our approach, coupled with a strong focus on user engagement, unparalleled industry knowledge and extensive experience, have lead to collaborations with some of Australia’s best known companies and most ambitious start-ups.

DreamWalk was acquired by multinational advertising company Wellcom Group (WLL) in 2012 and was subsequently re-acquired by the Russell brothers and the current leadership team in 2017.

Where we come from

Back in 2009 smart phones were gaining traction in the marketplace, the App Store was a brand new concept and DreamWalk was an innovative app, designed and developed by Joe and Sam Russell from their bedrooms. It was the world’s first commercial GPS treasure hunt app, enabling users to hunt for free stuff around their cities and it caused quite a stir when it launched in Australia and the US.

On the back of DreamWalk’s success, Joe and Sam formed an app development company in Melbourne, Australia and began developing mobile and web apps for the likes of Coca-cola, New Mexico Tourism and the University of Melbourne. They called the app development company DreamWalk, in honor of the little app that started it all.

Some of our Achievements

DreamWalk app designers melbourne - Appy Award

Appy Awards Finalist

Social Networking
DreamWalk - Melbourne app developers with most Apple features

100+ Apple Features

New & Noteworthy | What’s Hot
DreamWalk app designer melbourne - Appy Award

Appy Awards Finalist

Music Apps
No 1 app by Melbourne app development company, DreamWalk

No. 1 on the App Store

iTunes Sports App Charts
No 1 app by Melbourne app developers, DreamWalk

No. 1 on the App Store

iTunes Free App Charts
No 1 app by DreamWalk mobile app developers Melbourne.

No. 1 on the App Store

iTunes Travel App Charts
No 1 app by Melbourne app developer, DreamWalk

No. 1 on the App Store

iTunes Music App Charts
DreamWalk - Melbourne app developers with over 100 Apple features

Featured by Apple

Best New Games

Our Leadership Team

Joseph Russell

Joseph Russell

Co-Founder | Creative Director

Joe brings his depth of app development knowledge and experience to every project at DreamWalk. Joe is heavily involved in the design process as well as app strategy and marketing.
Samuel Russell

Samuel Russell

Co-Founder | CTO

Sam oversees the technical operations of the company as well as making sure our team are always up to date with the latest cutting edge mobile trends and technologies.
Karl Graf

Karl Graf

Director | Mobile App Strategist

Karl heads up strategy for DreamWalk, guiding our clients on their app development journey. Karl is instrumental in helping clients fine-tune their concepts and setting them up for success.
Daniel Rodriguez

Daniel Rodriguez

Lead Developer

As one of Melbourne’s most experienced and highly sought after iOS, Android and React Native developers, Dan manages the architecture and development of every project.

Thinking about building an app?

Read these essential tips before you start app development.

Written by app expert and DreamWalk co-founder Joseph Russell, these tips are not the kind of advice you'd get from a typical app salesperson. They are tough and sometimes confronting tips from someone who has been on the app adventure many times before and knows the tricks and pitfalls.

App development and app design tips

Our First App


DreamWalk – The Mobile Treasure Hunt

Within two weeks of launch in the US, the DreamWalk app was featured by Apple as New and Noteworthy and was downloaded by over 60,000 treasure hunters in New York, Boston, San Francisco and Los Angeles.

Over the 3 month US trial, more than 200 brands and retailers added over 4,000 treasures to the DreamWalk map for hunters to collect.

The DreamWalk app is no longer available on the App store but variations thereof have since been developed for Pump Water and New Mexico Tourism.

The Original DreamWalk App.

By DreamWalk mobile app developers in Melbourne.


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