Mobile App Prototypes Explained

The art, science and benefits of designing app prototypes before developing your app Building an app is about more than just coding. The design stage is a vital part of the process that helps reduce costly mistakes and validate your idea to investors. Mobile app...

A Decade of App UI Design

It’s suddenly 2022, and no one is really sure how it even happened. It doesn’t even feel that long ago since the first iPhone came out. But, it was actually the summer of 2007. The release of the first iPhone set app design off on a path towards the smooth,...

DreamWalk 2020 Wrap Up

It’s hard to talk about the year that was 2020 without mentioning the carona virus pandemic that swept the world. You’ve probably already read a thousand covid business stories though, so I’ll keep ours brief. Melbourne businesses experienced one of...

Designing an app icon that converts

The humble app icon. So small yet so powerful. Of all the factors that impact downloads on the app stores, your app icon is arguably one of the most important. Your icon is the first impression someone has of your app and unless you get it right, it’ll likely be their...

Why your app isn’t making money and how to fix it

How to diagnose and treat a failing app. It’s a common predicament. You spend thousands of dollars building an app, launch it and nothing happens. The revenue you expected to come pouring in simply doesn’t. Not even a trickle. So, you go through the five stages of...